Sunday, January 2, 2011

Dodge Journey to be Sold as the Fiat Freemont in Europe


The Fiat Group, which currently owns a 20 per cent controlling stake in Chrysler, is planning to rebrand the Dodge Journey crossover to the Fiat Freemont in Europe, according to a report from Autoweek citing inside sources from the Italian company. The sources said the American automaker will stop selling the Journey in Europe and that the Fiat version, will get its world premiere at the upcoming Geneva Salon in March 2011 with sales set to start in June of the same year.

The styling changes over the recently refreshed Dodge Journey are believed to be kept to a minimum, however, the Freemont will get Fiat's 2.0-liter turbo diesel unit with 170HP in place of the Journey's VW-sourced 140HP 2.0-liter diesel engine.

It is reported that the Freemont will also act as a replacement to the Fiat Ulysse, which ended production this month.

According to data provided by JATA, Dodge sold some 8,400 Journeys in Europe last year. Fiat believes that the recent updates along with the more powerful diesel engine and more importantly, the Italian firm's 5,000-strong European sales network which is significantly larger than Chrysler's, will help boost sales of the 5+2 seater crossover wagon.

The Fiat Freemont will be manufactured alongside the Dodge Journey at Chrysler's Toluca, Mexico plant.

Source: Autoweek